Here are just some of our findings:

  • battery icon

    More Playback Time

    More than 60% of respondents rated extended battery life as an important purchase driver. This is the first year that battery life demand is virtually equal to that of sound quality.

  • wireless speaker icon

    Wireless Sound Quality

    Sound quality is the number one purchase driver across all consumer audio product categories for the fourth consecutive year.

  • on device gaming icon

    On-Device Gaming

    On-device gaming is fast-growing in popularity. This year, 31% of respondents said they use their wireless headphones while gaming.

*All percentages, consumer behaviors and attitudes stated in this report are based only on the responses of the individuals who participated in our 2019 survey.

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